In the words of Shakespeare himself, “everything’s fair in love and war”, but I often wonder how far should we take the implications of this quote. We believe with the advent of media, transparency and authenticity of the news that ... Read More »
Advertising Industry is a rapidly growing industry. The advertising industry besides functioning as an intermediate between the manufacturers and the customers plays an important role in the economy of the country. Movies, Internet, Print Media, broadcasting constitute 0.99% in approximately ... Read More »
Gone are the days when advertisers used young and charming female models or Bollywood celebrities to sell most products, but there is a new and emerging trend amongst advertisers to raise social causes in the advertisements to appeal their aware ... Read More »
London, May 25 (ANI): Schoolkids as young as five should be taught to critically analyse advertising, media and popular culture “messages”, suggests a New South Wales academic. Karen Brooks, a Southern Cross University Associate Professor, says that kids aged five ... Read More »
Washington, April 17 (ANI): A long-time friend of Hillary Clinton jokingly said during an online radio show that he would have no qualms about the U.S. Secretary of State appearing in a risque promotional advertising campaign to make one million ... Read More »
Google is jettisoning nearly 200 workers in its largest round of layoffs yet, demonstrating that even highly profitable companies are feeling the recession’s pinch. The job cuts announced Thursday affected less than 1 percent of the 20,200 workers employed by ... Read More »
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