After Rakhi Sawant, it is now Rahul Mahajan’s turn to choose a life partner on national television. Ending weeks of speculation, NDTV Imagine has confirmed that the son of late BJP leader Pramod Mahajan will star in the new season of its popular reality show.
If ‘Rakhi Ka Swayamvar’ had 28 million viewers across the country glued to their TV screens in the first week itself, Mahajan as the would-be-groom should prove no less interesting. He of course hit the headlines in rather tragic circumstances with the violent death of his father. Since then Mahajan has been in the limelight for one reason or the other. In 2006 he married his sweetheart of 13 years Shweta Singh, but that relationship ended in a divorce just two years later. Mahajan made his foray into television with ‘Bigg Boss 2’ where his proximity to female co-stars, especially actress Payal Rohatgi, kept the rumour mills busy.
But all that will be history when the 34-year-old is introduced to a number of prospective brides vying for his attention in front of the cameras. While NDTV Imagine will announce more details early next week, the show is expected to go on air in December 2009.
Mahajan’s casting is being seen as a coup that should help NDTV Imagine repeat the runaway success of ‘Rakhi Ka Swayamvar’. The final episode of the show aired on August 2, which saw the item girl announcing Toronto-based businessman Elesh Parujanwala as her ideal groom, registered a TRP of 8.4. According to a report in exchange4media, ‘the grand finale shattered all records for non-fiction shows for the last two years.’
NDTV Imagine also hopes to make waves with another new show, Pati Patni Aur Woh. Produced by BBC Worldwide, it is the Indian version of the hit international show Baby Borrowers. The show will feature five celebrity couples, including the newly betrothed Rakhi and Elesh, who go through the challenging, frustrating but rewarding experience of parenthood – from infancy to adolescence. The couples will spend an entire month in a closed environment, monitored by cameras 24X7 which will capture their journey as they embark on a new life of discovery as first time parents.