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Virage Logic expands presence in India to serve growing market demand for broad IP portfolio

Fremont, July 1 (ANI/Business Wire India): Virage Logic Corporation, the semiconductor industry’s trusted IP partner, announced it has expanded its presence in India with the appointment of CoreEL as its sales representative.

CoreEL joins a growing global network of sales representatives that complement and expand the reach of Virage Logic’s direct sales channel.

CoreEL’s more than 15 years experience working with India’s networking, telecom, computing, consumer, industrial, defense and automotive customers make them ideally suited to represent Virage Logic’s broad portfolio of silicon proven IP.

“As the semiconductor industry continues to globalize and more semiconductor companies rely on their India-based teams to make SoC design project decisions, the time was right to bring CoreEL on board to service our growing India customer base,” said Jai Iyer, Virage Logic’s vice president of Asia sales.

“We are confident that the combination of CoreEL’s strong technology and design services experience will enable them to provide the superior sales and support services Virage Logic’s customers worldwide have come to expect,” added Iyer.

“India is rich in engineering talent and a target for companies worldwide to tap into the engineering resources,” said Vishwanath Padur, vice president of Sales and Marketing for CoreEL.

“With Virage Logic’s highly differentiated IP offering – including embedded SRAMs, embedded NVMs, embedded memory test and repair, logic libraries, memory development software, and interface IP solutions – we look forward to being able to provide even greater value to our extensive customer base as we help them address their SoC design challenges,” added Padur. (ANI)

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